Ballestar de las Heras, María Teresa teresa.ballestar@urjc.es
Actividades
- Artículos 14
- Libros 0
- Capítulos de libro 0
- Congresos 1
- Documentos de trabajo 0
- Informes técnicos 0
- Proyectos de investigación 0
- Tesis dirigidas 0
- Patentes o licencias de software 0
Social Networks on Cashback Websites
- Teresa Ballestar, Maria
- Sainz, Jorge
- Torrent-Sellens, Joan;
Psychology & Marketing (p. 1039-1045) - 1/12/2016
10.1002/mar.20937 Ver en origen
- ISSN 15206793
Consumer behavior on cashback websites: Network strategies
- Teresa Ballestar, Maria
- Grau-Carles, Pilar
- Sainz, Jorge;
Journal Of Business Research (p. 2101-2107) - 1/6/2016
10.1016/j.jbusres.2015.12.015 Ver en origen
- ISSN 01482963
Customer segmentation in e-commerce: Applications to the cashback business model
- Teresa Ballestar, Maria
- Grau-Carles, Pilar
- Sainz, Jorge;
Journal Of Business Research (p. 407-414) - 1/7/2018
10.1016/j.jbusres.2017.11.047 Ver en origen
- ISSN 01482963
A novel machine learning approach for evaluation of public policies: An application in relation to the performance of university researchers
- Teresa Ballestar, Maria
- Miguel Doncel, Luis
- Sainz, Jorge
- Ortigosa-Blanch, Arturo;
Technological Forecasting And Social Change - 1/12/2019
10.1016/j.techfore.2019.119756 Ver en origen
- ISSN 00401625
Knowledge, robots and productivity in SMEs: Explaining the second digital wave
- Teresa Ballestar, Maria
- Diaz-Chao, Angel
- Sainz, Jorge
- Torrent-Sellens, Joan;
Journal Of Business Research (p. 119-131) - 1/1/2020
10.1016/j.jbusres.2019.11.017 Ver en origen
- ISSN 01482963
The Concept of Sustainability on Social Media: A Social Listening Approach
- Teresa Ballestar, Maria
- Cuerdo-Mir, Miguel
- Teresa Freire-Rubio, Maria;
Sustainability - 1/3/2020
10.3390/su12052122 Ver en origen
- ISSN 20711050
Impact of robotics on manufacturing: A longitudinal machine learning perspective
- Teresa Ballestar, Maria
- Diaz-Chao, Angel
- Sainz, Jorge
- Torrent-Sellens, Joan;
Technological Forecasting And Social Change - 1/1/2021
10.1016/j.techfore.2020.120348 Ver en origen
- ISSN 00401625
Segmenting the Future of E-Commerce, One Step at a Time
- Teresa Ballestar, Maria;
Journal Of Theoretical And Applied Electronic Commerce Research (p. I-III) - 1/5/2021
10.4067/s0718-18762021000200101 Ver en origen
- ISSN 07181876
Productivity and employment effects of digital complementarities
- Ballestar, Maria Teresa
- Camina, Ester
- Diaz-Chao, Angel
- Torrent-Sellens, Joan;
Journal Of Innovation & Knowledge (p. 177-190) - 1/9/2021
10.1016/j.jik.2020.10.006 Ver en origen
- ISSN 2444569X
From Ignorance to Distrust: The Public "Discovery" of COVID-19 Around International Women's Day in Spain
- Martin-Llaguno, Marta
- Teresa Ballestar, Maria
- Sainz, Jorge
- Cuerdo-Mir, Miguel;
International Journal Of Communication (p. 409-436) - 1/1/2022
- ISSN 19328036
- iMarina
Este/a investigador/a no tiene libros.
Este/a investigador/a no tiene capítulos de libro.
Predicting customer quality in e-commerce social networks: a machine learning approach
- Teresa Ballestar, Maria
- Grau-Carles, Pilar
- Sainz, Jorge;
Review Of Managerial Science (p. 589-603) - 1/6/2019
10.1007/s11846-018-0316-x Ver en origen
- ISSN 18636683
Este/a investigador/a no tiene documentos de trabajo.
Este/a investigador/a no tiene informes técnicos.
Este/a investigador/a no tiene proyectos de investigación.
Este/a investigador/a no tiene tesis dirigidas.
Este/a investigador/a no tiene patentes o licencias de software.
Perfiles de investigador/a
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ORCID