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Ballestar de las Heras, María Teresa teresa.ballestar@urjc.es

Economía Aplicada I e Historia e Instituciones Económicas (y Filosofía Moral) / Universidad Rey Juan Carlos

Publications

Segmenting the Future of E-Commerce, One Step at a Time

  • Teresa Ballestar, Maria;

Journal Of Theoretical And Applied Electronic Commerce Research (p. I-III) - 1/5/2021

10.4067/s0718-18762021000200101 View at source

  • ISSN 07181876

Social Networks on Cashback Websites

  • Teresa Ballestar, Maria
  • Sainz, Jorge
  • Torrent-Sellens, Joan;

Psychology & Marketing (p. 1039-1045) - 1/12/2016

10.1002/mar.20937 View at source

  • ISSN 15206793

The Concept of Sustainability on Social Media: A Social Listening Approach

  • Teresa Ballestar, Maria
  • Cuerdo-Mir, Miguel
  • Teresa Freire-Rubio, Maria;

Sustainability - 1/3/2020

10.3390/su12052122 View at source

  • ISSN 20711050

Why is your company not robotic? The technology and human capital needed by firms to become robotic

  • Teresa Ballestar, Maria
  • Garcia-Lazaro, Aida
  • Sainz, Jorge
  • Sanz, Ismael;

JOURNAL OF BUSINESS RESEARCH (p. 328-343) - 1/3/2022

10.1016/j.jbusres.2021.12.061 View at source

  • ISSN 01482963

This researcher has no books.

This researcher has no book chapters.

Predicting customer quality in e-commerce social networks: a machine learning approach

  • Teresa Ballestar, Maria
  • Grau-Carles, Pilar
  • Sainz, Jorge;

Review Of Managerial Science (p. 589-603) - 1/6/2019

10.1007/s11846-018-0316-x View at source

  • ISSN 18636683

This researcher has no working papers.

This researcher has no technical reports.

This researcher has no research projects.

This researcher has no supervised thesis.

This researcher has no patents or software licenses.

Last data update: 8/12/23 3:00 AM