Ballestar de las Heras, María Teresa teresa.ballestar@urjc.es

Publications

Consumer behavior on cashback websites: Network strategies

  • Teresa Ballestar, Maria
  • Grau-Carles, Pilar
  • Sainz, Jorge;

Journal Of Business Research (p. 2101-2107) - 1/6/2016

10.1016/j.jbusres.2015.12.015 View at source

  • ISSN 01482963

Why is your company not robotic? The technology and human capital needed by firms to become robotic

  • Teresa Ballestar, Maria
  • Garcia-Lazaro, Aida
  • Sainz, Jorge
  • Sanz, Ismael;

JOURNAL OF BUSINESS RESEARCH (p. 328-343) - 1/3/2022

10.1016/j.jbusres.2021.12.061 View at source

  • ISSN 01482963

From Ignorance to Distrust: The Public "Discovery" of COVID-19 Around International Women's Day in Spain

  • Martin-Llaguno, Marta
  • Teresa Ballestar, Maria
  • Sainz, Jorge
  • Cuerdo-Mir, Miguel;

International Journal Of Communication (p. 409-436) - 1/1/2022

  • ISSN 19328036
  • iMarina

Is the transposition of EU directives homogeneous? An AI counterfactual example

  • Teresa Ballestar, Maria
  • Sainz, Jorge
  • Sanz, Ismael;

Applied Economics Letters (p. 2015-2019) - 1/1/2022

10.1080/13504851.2021.1967860 View at source

  • ISSN 13504851

This researcher has no books.

This researcher has no book chapters.

Predicting customer quality in e-commerce social networks: a machine learning approach

  • Teresa Ballestar, Maria
  • Grau-Carles, Pilar
  • Sainz, Jorge;

Review Of Managerial Science (p. 589-603) - 1/6/2019

10.1007/s11846-018-0316-x View at source

  • ISSN 18636683

This researcher has no working papers.

This researcher has no technical reports.

This researcher has no research projects.

This researcher has no supervised thesis.

This researcher has no patents or software licenses.

Last data update: 8/12/23 3:00 AM