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Reinares Lara, Pedro José pedro.reinares@urjc.es

Economía de la Empresa / Universidad Rey Juan Carlos

Publications

Using Radio Advertising to Promote Blood Donation

  • Martin-Santana, Josefa D.
  • Reinares-Lara, Eva
  • Reinares-Lara, Pedro;

Journal Of Nonprofit And Public Sector Marketing (p. 52-73) - 1/1/2018

10.1080/10495142.2017.1326340 View at source

  • ISSN 15406997

Which New Forms of Television Advertising Are Most Strongly Recalled? A Quantitative Analysis

  • Arrazola, Maria
  • de Hevia, Jose
  • Reinares, Pedro;

Journal Of Media Economics (p. 153-166) - 1/12/2016

10.1080/08997764.2016.1239621 View at source

  • ISSN 15327736

This researcher has no books.

This researcher has no book chapters.

LEARNING AVANCED COMPUTER APPLICATIONS IN MARKETING: ON LINE PRACTICE IN A REAL FIRM

  • Reinares-Lara, Pedro
  • Ortiz-de-Urbina-Criado, Marta;

INTED2011: 5TH INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE (p. 418-425) - 1/1/2011

  • iMarina

This researcher has no working papers.

This researcher has no technical reports.

This researcher has no research projects.

This researcher has no supervised thesis.

This researcher has no patents or software licenses.

Last data update: 9/15/23 11:34 PM