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Prado Román, Alberto alberto.prado@urjc.es

Economía de la Empresa / Universidad Rey Juan Carlos

Publications

Is there a problem with tourist use housing?

  • Cardona, Jose Ramon
  • Cunill, Onofre Martorell
  • Roman, Alberto Prado
  • Serra-Cantallops, Antoni;

European Research On Management And Business Economics (p. 51-63) - 1/8/2021

10.1016/j.iedeen.2021.100151 View at source

  • ISSN 24448834

BUSINESS SIMULATION AS A TOOL TO DEVELOP THE SCENARIO ANALYSIS CAPACITY

  • Prado-Roman, Miguel
  • Prado-Roman, Alberto
  • Paz-Gil, Iria

Journal Of Management And Business Education (p. 44-60) - 16/12/2020

10.35564/jmbe.2021.0003 View at source

  • ISSN 26051044

DESARROLLO DE INFORMES CONTABLES PARA ESTABLECER LA CAPACIDAD ORGANIZATIVA CONTABLE

  • Miguel Prado Román
  • Alberto Prado Román
  • Raúl Gómez Martínez

Journal Of Management And Business Education (p. 39-52) - 14/6/2019

10.35564/jmbe.2018.0004 View at source

  • ISSN 26051044

An analysis of stakeholders satisfaction and legitimacy: The business model of the university institution [Un análisis de la satisfacción de los stakeholders y la legitimidad: El modelo de negocio de la institución universitaria]

  • Mártinez-Navalón JG
  • Blanco-González A
  • Prado-Román A

Espacios - 1/1/2019

  • ISSN 07981015
  • iMarina

Nuevas formas de búsqueda de empleo en redes sociales

  • Susana Díaz Iglesías
  • Alberto Prado Román
  • Iria Paz Gil

Revista De Estudios De Juventud (p. 33-48) - 1/1/2017

  • ISSN 02114364
  • iMarina

COGNITIVE LEGITIMACY, RESOURCE ACCESS, AND ORGANIZATIONAL OUTCOMES

  • Cruz-Suarez, Ana
  • Prado-Roman, Alberto
  • Prado-Roman, Miguel;

Rae-Revista De Administracao De Empresas (p. 575-584) - 1/10/2014

10.1590/s0034-759020140510 View at source

  • ISSN 00347590

Analysis of the process of generating loyalty in the on-line environment using service quality and relationship quality [Análisis del proceso de generación de lealtad en el entorno on-line a través de la calidad del servicio y de la calidad de la relación]

  • Prado Román A
  • Blanco González A
  • Mercado Idoeta C

Revista Europea De Direccion Y Economia De La Empresa (p. 175-183) - 1/1/2014

10.1016/j.redee.2014.09.003 View at source

  • ISSN 10196838

Satisfaction, loyalty and commitment in on-line environments

  • Prado Roman, Alberto
  • Blanco Gonzalez, Alicia
  • Mercado Idoeta, Carmelo;

Esic Market (p. 167-189) - 1/8/2013

  • ISSN 02121867
  • iMarina

This researcher has no books.

Marca (branding)

  • Alberto Prado Román

Política De Producto (p. 71-91) - 1/1/2022

  • iMarina

Casos de estudios

  • Alberto Prado Román

Política De Producto (p. 193-205) - 1/1/2022

  • iMarina

Personal brand benefits of social media use for researchers: A case study

  • Román AP
  • Paz-Gil I
  • Román MP

Advanced Digital Marketing Strategies in a Data-Driven Era (p. 226-245) - 1/1/2021

10.4018/978-1-7998-8003-5.ch013 View at source

Public’s Behaviour in Front of Sports: Case of Spanish Football

  • Prado-Román M
  • Prado-Román A
  • Plaza-Casado P
  • Paz-Gil I

Studies In Systems, Decision And Control (p. 214-224) - 1/1/2019

10.1007/978-3-030-00677-8_18 View at source

  • ISSN 21984190

Legitimacy as competitive advantage: A US airline case study

  • Payne G
  • Cruz-Suarez A
  • Prado-Román A

Organizational Legitimacy: Challenges and Opportunities for Businesses and Institutions (p. 121-140) - 1/1/2018

10.1007/978-3-319-75990-6_8 View at source

The origin of the legitimacy of organizations and their determining factors

  • Prado-Román C
  • Díez-Martín F
  • Blanco-González A
  • Prado-Román A

Studies In Systems, Decision And Control (p. 45-62) - 1/1/2018

10.1007/978-3-319-69989-9_4 View at source

  • ISSN 21984190

Development Motivation of Student Abilities and Skills Through a Business Activity

  • Gomez Martinez, Raul
  • Prado Roman, Alberto
  • Plaza Casado, Paola;

Entrepreneurial Universities: Exploring The Academic And Innovative Dimensions Of Entrepreneurship In Higher Education (p. 215-228) - 1/1/2017

10.1007/978-3-319-47949-1_14 View at source

Entrepreneurship, global competitiveness and legitimacy

  • Blanco-González A
  • Díez-Martín F
  • Prado-Román A

New Challenges in Entrepreneurship and Finance: Examining the Prospects for Sustainable Business Development, Performance, Innovation, and Economic Growth (p. 57-69) - 1/1/2015

10.1007/978-3-319-08888-4_4 View at source

Youth entrepreneurship and crisis in the health, beauty and sport sectors

  • Blanco-González A
  • Díez-Martín F
  • Cruz-Suarez A
  • Prado-Román A

Entrepreneurship, Innovation and Economic Crisis: Lessons for Research, Policy and Practice (p. 49-57) - 1/1/2014

10.1007/978-3-319-02384-7_6 View at source

El mercado del arte en la red

  • Alberto Prado Román
  • Carmelo Mercado Idoeta

La Inversión En Bienes De Colección (p. 173-189) - 1/1/2008

  • iMarina

This researcher has no conferences.

This researcher has no working papers.

This researcher has no technical reports.

This researcher has no research projects.

Brand equity, satisfacción y lealtad en instituciones de enseñanza superior portuguesas

  • Gonçalo Nuno Caetano Alves (Director)
  • Alberto Prado Román (Director) Doctorando: José João Monteiro Oliveira

1/1/2017

  • iMarina

Análisis del amor por la marca desde la perspectiva digital y su influencia en la lealtad y compromiso hacia la marca

  • Karla Barajas Portas (Director)
  • Alberto Prado Román (Director) Doctorando: Margarita Almonacid Durán

1/1/2016

  • iMarina

A reputação da escola, segundo a perspetiva dos pais, e a sua relação com a satisfação e lealdade dos mesmos.

  • Antonio José Ferrão Filipe (Director)
  • Alberto Prado Román (Director) Doctorando: José Manuel Matos Loureiro

1/1/2015

  • iMarina

This researcher has no patents or software licenses.

Last data update: 8/12/23 3:04 AM