Saura Lacárcel, José Ramón joseramon.saura@urjc.es
Actividades
- Artículos 80
- Libros 3
- Capítulos de libro 5
- Congresos 5
- Documentos de trabajo 0
- Informes técnicos 0
- Proyectos de investigación 0
- Tesis dirigidas 0
- Patentes o licencias de software 0
Defining content marketing and its influence on online user behavior: a data-driven prescriptive analytics method
- Barbosa, Belem
- Saura, Jose Ramon
- Zekan, Senka Borovac
- Ribeiro-Soriano, Domingo;
Annals Of Operations Research - 12/3/2023
10.1007/s10479-023-05261-1 Ver en origen
- ISSN 02545330
Data-driven strategies in operation management: mining user-generated content in Twitter
- Ramon Saura, Jose
- Ribeiro-Soriano, Domingo
- Palacios-Marques, Daniel;
ANNALS OF OPERATIONS RESEARCH - 10/6/2022
10.1007/s10479-022-04776-3 Ver en origen
- ISSN 02545330
DISCOVERING UGC COMMUNITIES TO DRIVE MARKETING STRATEGIES: LEVERAGING DATA VISUALIZATION
- Ramon Saura, Jose
- Reyes-Menendez, Ana
- Palos-Sanchez, Pedro
- Filipe, Ferrao;
Journal Of Spatial And Organizational Dynamics (p. 261-272) - 1/1/2019
- ISSN 16473183
- iMarina
DEFINING THE TYPES OF FAKERS IN SOCIAL MEDIA
- Ramon Saura, Jose
- Gomez Punzon, Jonathan;
Marketing I Menedzhment Innovatsii (p. 231-236) - 1/1/2020
10.21272/mmi.2020.4-18 Ver en origen
- ISSN 22184511
Complexity in the Acceptance of Sustainable Search Engines on the Internet: An Analysis of Unobserved Heterogeneity with FIMIX-PLS
- Palos-Sanchez, Pedro
- Martin-Velicia, Felix
- Ramon Saura, Jose;
Complexity - 1/1/2018
10.1155/2018/6561417 Ver en origen
- ISSN 10762787
Comparing data-driven methods for extracting knowledge from user generated content
- Saura JR
- Reyes-Menendez A
- Filipe F
Journal Of Open Innovation: Technology, Market, And Complexity - 1/1/2019
10.3390/joitmc5040074 Ver en origen
- ISSN 21998531
Comparing a Traditional Approach for Financial Brand Communication Analysis With a Big Data Analytics Technique
- Ramon Saura, Jose
- Rodriguez Herraez, Beatriz
- Reyes-Menendez, Ana;
Ieee Access (p. 37100-37108) - 1/1/2019
10.1109/access.2019.2905301 Ver en origen
- ISSN 21693536
CONSUMER BEHAVIOR IN THE DIGITAL AGE
- Saura, Jose Ramon
- Reyes-Menendez, Ana
- de Matos, Nelson
- Correia, Marisol B.
- Palos-Sanchez, Pedro;
Journal Of Spatial And Organizational Dynamics (p. 190-196) - 1/1/2020
- ISSN 16473183
- iMarina
Attitudes Expressed in Online Comments about Environmental Factors in the Tourism Sector: An Exploratory Study
- Ramon Saura, Jose
- Palos-Sanchez, Pedro
- Rios Martin, Miguel Angel;
International Journal Of Environmental Research And Public Health - 1/3/2018
10.3390/ijerph15030553 Ver en origen
- ISSN 16604601
Assessing behavioral data science privacy issues in government artificial intelligence deployment
- Saura JR
- Ribeiro-Soriano D
- Palacios-Marqués D
Government Information Quarterly - 1/10/2022
10.1016/j.giq.2022.101679 Ver en origen
- ISSN 0740624X
Teaching innovation in university education: Case studies and main practices
- Saura JR
(p. 1-315) - 1/1/2022
OVERCOMING CHALLENGES IN SOFTWARE ENGINEERING EDUCATION: DELIVERING NON-TECHNICAL KNOWLEDGE AND SKILLS
- Yu, L
1/1/2014
- ISBN 9781466658011
- iMarina
University Incubators May Be Socially Valuable, but How Effective Are They? A Case Study on Business Incubators at Universities
- Bennett, Dag
- Perez-Bustamante Yabar, Diana
- Ramon Saura, Jose;
Entrepreneurial Universities: Exploring The Academic And Innovative Dimensions Of Entrepreneurship In Higher Education (p. 165-177) - 1/1/2017
Social media and user-generated content as a teaching innovation tool in universities
- Mora-Cruz A
- Saura JR
- Palos-Sanchez PR
Teaching Innovation in University Education: Case Studies and Main Practices (p. 52-67) - 1/1/2022
Innovation and Creativity in the Mobile Applications Industry: A Case Study of Mobile Health Applications (e-Health Apps)
- Palos-Sánchez P
- Saura JR
- Álvarez-García J
Innovation, Technology And Knowledge Management (p. 121-135) - 1/1/2019
10.1007/978-3-319-99590-8_7 Ver en origen
- ISSN 21975698
Adapting digital strategies to a new era: A Delphi-based analysis in the fashion industry
- Muniesa RL
- Saura JR
- Díaz-Garrido E
Advanced Digital Marketing Strategies in a Data-Driven Era (p. 192-210) - 1/1/2021
Activism in the digital age: Social movements analysis using user-generated content in social media
- Holgado-Ruiz L
- Saura JR
- Herráez BR
Advanced Digital Marketing Strategies in a Data-Driven Era (p. 99-122) - 1/1/2021
The Digital Tourism Business
- Saura, Jose Ramon
- Reyes-Menendez, Ana
- Palos-Sanchez, Pedro R.
Advances In Marketing, Customer Relationship Management, And E-Services,Advanced Digital Marketing Strategies In A Data-Driven Era (p. 1-22) - 31/7/2019
10.4018/978-1-5225-9783-4.ch001 Ver en origen
- ISSN 23275502
How to Use Artificial Intelligence in Education?
- Saura, José Ramón
Advances In Electronic Government, Digital Divide, And Regional Development,Handbook Of Research On Artificial Intelligence In Government Practices And Processes (p. 339-352) - 21/2/2022
10.4018/978-1-7998-9609-8.ch019 Ver en origen
- ISSN 23269103
Digital Marketing Strategies Based on the E-Business Model
- Saura, Jose Ramon
- Palos-Sanchez, Pedro R.
- Correia, Marisol B.
Management And Inter/Intra Organizational Relationships In The Textile And Apparel Industry,Advances In Logistics, Operations, And Management Science (p. 86-103) - 15/10/2018
10.4018/978-1-5225-7074-5.ch005 Ver en origen
- ISSN 2327350X
Activism in the Digital Age
- Holgado-Ruiz, Laura
- Saura, José Ramón
- Rodríguez Herráez, Beatriz
Research Anthology On Social Media's Influence On Government, Politics, And Social Movements (p. 1-24) - 3/10/2022
A Teaching Guide for the Use of Artificial Intelligence Tools at Universities
- Saura, José Ramón
Advances In Electronic Government, Digital Divide, And Regional Development,Handbook Of Research On Artificial Intelligence In Government Practices And Processes (p. 309-321) - 21/2/2022
10.4018/978-1-7998-9609-8.ch017 Ver en origen
- ISSN 23269103
Este/a investigador/a no tiene documentos de trabajo.
Este/a investigador/a no tiene informes técnicos.
Este/a investigador/a no tiene proyectos de investigación.
Este/a investigador/a no tiene tesis dirigidas.
Este/a investigador/a no tiene patentes o licencias de software.
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