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Ballestar de las Heras, María Teresa teresa.ballestar@urjc.es

Economía Aplicada I e Historia e Instituciones Económicas (y Filosofía Moral) / Universidad Rey Juan Carlos

Publications

A novel machine learning approach for evaluation of public policies: An application in relation to the performance of university researchers

  • Teresa Ballestar, Maria
  • Miguel Doncel, Luis
  • Sainz, Jorge
  • Ortigosa-Blanch, Arturo;

Technological Forecasting And Social Change - 1/12/2019

10.1016/j.techfore.2019.119756 View at source

  • ISSN 00401625

An artificial intelligence analysis of climate-change influencers' marketing on Twitter

  • Teresa Ballestar, Maria
  • Martin-Llaguno, Marta
  • Sainz, Jorge;

Psychology & Marketing (p. 2273-2283) - 6/10/2022

10.1002/mar.21735 View at source

  • ISSN 15206793

An economic evaluation of educational interventions in the LOMLOE: Proposals for improvement with Artificial Intelligence

  • Teresa Ballestar, Maria
  • Sainz, Jorge
  • Sanz, Ismael;

Revista Espanola De Pedagogia (p. 133-154) - 1/4/2022

10.22550/rep80-1-2022-09 View at source

  • ISSN 21740909

Consumer behavior on cashback websites: Network strategies

  • Teresa Ballestar, Maria
  • Grau-Carles, Pilar
  • Sainz, Jorge;

Journal Of Business Research (p. 2101-2107) - 1/6/2016

10.1016/j.jbusres.2015.12.015 View at source

  • ISSN 01482963

Customer segmentation in e-commerce: Applications to the cashback business model

  • Teresa Ballestar, Maria
  • Grau-Carles, Pilar
  • Sainz, Jorge;

Journal Of Business Research (p. 407-414) - 1/7/2018

10.1016/j.jbusres.2017.11.047 View at source

  • ISSN 01482963

From Ignorance to Distrust: The Public "Discovery" of COVID-19 Around International Women's Day in Spain

  • Martin-Llaguno, Marta
  • Teresa Ballestar, Maria
  • Sainz, Jorge
  • Cuerdo-Mir, Miguel;

International Journal Of Communication (p. 409-436) - 1/1/2022

  • ISSN 19328036
  • iMarina

Impact of robotics on manufacturing: A longitudinal machine learning perspective

  • Teresa Ballestar, Maria
  • Diaz-Chao, Angel
  • Sainz, Jorge
  • Torrent-Sellens, Joan;

Technological Forecasting And Social Change - 1/1/2021

10.1016/j.techfore.2020.120348 View at source

  • ISSN 00401625

Is the transposition of EU directives homogeneous? An AI counterfactual example

  • Teresa Ballestar, Maria
  • Sainz, Jorge
  • Sanz, Ismael;

Applied Economics Letters (p. 2015-2019) - 1/1/2022

10.1080/13504851.2021.1967860 View at source

  • ISSN 13504851

Knowledge, robots and productivity in SMEs: Explaining the second digital wave

  • Teresa Ballestar, Maria
  • Diaz-Chao, Angel
  • Sainz, Jorge
  • Torrent-Sellens, Joan;

Journal Of Business Research (p. 119-131) - 1/1/2020

10.1016/j.jbusres.2019.11.017 View at source

  • ISSN 01482963

Productivity and employment effects of digital complementarities

  • Ballestar, Maria Teresa
  • Camina, Ester
  • Diaz-Chao, Angel
  • Torrent-Sellens, Joan;

Journal Of Innovation & Knowledge (p. 177-190) - 1/9/2021

10.1016/j.jik.2020.10.006 View at source

  • ISSN 2444569X

This researcher has no books.

This researcher has no book chapters.

Predicting customer quality in e-commerce social networks: a machine learning approach

  • Teresa Ballestar, Maria
  • Grau-Carles, Pilar
  • Sainz, Jorge;

Review Of Managerial Science (p. 589-603) - 1/6/2019

10.1007/s11846-018-0316-x View at source

  • ISSN 18636683

This researcher has no working papers.

This researcher has no technical reports.

This researcher has no research projects.

This researcher has no supervised thesis.

This researcher has no patents or software licenses.

Last data update: 8/12/23 3:00 AM